In a highly rare move for a district Metro Council race, District 18 candidate Burkley Allen has released a television ad.
In the commercial, Allen says, “Leadership is about preparing for the future for Nashville, for District 18.” The ad is airing on 11 stations, which include the various national news cable networks, according to campaign manager Richard Exton Jr.
Historically, district candidates who have enough money to pay for television time tend to shy away from doing so. The fear has always been more people outside than inside a candidate’s district would see the commercial. Money is better spent on mail-pieces, conventional wisdom suggests.
But Exton said the Allen campaign was able to target its audience.
“Comcast actually breaks the city up into six different zones,” Exton said. “It’s sort of like a pie shape coming out of downtown. One of the six zones happens to perfectly encompass District 18. So, we were able to purchase ad time for as little as $2 a spot.”
Exton declined to reveal the total amount spent on the ad.
At the most recent financial disclosure deadline, Allen reported having $24,000 on hand. To air a television commercial, she undoubtedly raised more funds since then.
District 18 includes the politically active Hillsboro-West End and Belmont-Hillsboro neighborhoods. David Glasgow is Allen’s lone opponent. The current representative is Kristine LaLonde, who opted to not run for re-election.
Contacted by The City Paper, Glasgow said he doesn’t plan to go on television, adding that his campaign is sticking to “grassroots” activities.
“I plan on talking to voters one-on-one at every opportunity,” Glasgow said. “We’ve got a plan and we’re working our plan.”
Early voting runs through July 30. Election Day is Aug. 4.